24 April 2017
One year on since Atom officially launched the UK’s first bank built exclusively for mobile, they have announced will.i.am as their first Strategic Board Advisor. The entrepreneur, philanthropist, musician and consumer technology investor will take on the role of Strategic Board Advisor.
In this new role of Strategic Board Advisor, will.i.am - who has a keen interest in technology, will provide the Durham-based bank with an external perspective on culture, philanthropy and technology.
Anthony Thomson, Atom Founder and Chairman said, “Like us, will.i.am believes that technology can better and simplify our lives, which is at the heart of all that we are passionate about at Atom. As we develop the range of products and services on offer to customers, will.i.am’s unique view on the world and knowledge of future trends will be a great asset for us.”
Commenting on the relationship, will.i.am said, “Our lives are faster than ever before, but the banking industry hasn’t kept up. The scale of Atom’s ambition to help people understand and manage their money better, and it’s clever use of technology to give people an entire bank on their phones is awesome. I’m looking forward to working with Atom to achieve success in everything we will do together.”
Atom launched its innovative banking app in 2016, offering competitive fixed savings accounts, secured business lending and retail mortgages offered through intermediaries, with further products and continuous App enhancements planned throughout 2017. The app is currently available on the App Store and via Google Play.
Note to Editors
The partnership between Atom bank and will.i.am was facilitated by ITB. ITB are an Entertainment Marketing agency, delivering strategic and creatively led partnerships rooted in popular culture for brands and individuals alike. This includes Entertainment and talent-based partnerships for global advertising campaigns, product collaborations, equity based ventures, social influencer campaigns and VIP seeding and events. Creating Retail partnerships and brand extensions within the lifestyle arena, bringing products to market through distribution and sales showroom services.And representing the careers, brands and businesses of a diverse group of highly regarded individuals in the worlds of fashion, art and design, offering a complete approach from contract negotiation to overall career management.
About Atom bank
Atom is determined to set the agenda for what the future of banking looks like, redefining the relationship customers have with their money, providing a unique, branch-free, banking experience, built around the best interests of customers. They want customers to be more engaged with their finances, giving them the ability to manage their own money just by using the Atom App. A dedicated 24/7 support team will be on hand to help with any customer queries through phone, chat, email and social media, working out of their Durham HQ. Atom is authorised by the Prudential Regulation Authority (PRA) and regulated by the Financial Conduct Authority (FCA) and the PRA. Founded in 2014 and based in the City of Durham, Atom has a growing team of over 260 people drawn from across the country, working with partners to bring pioneering technology to Europe for the first time. Atom is building the UK’s first bank designed specifically for digital, offering easy and convenient banking, along with unique and engaging ways to manage money. Atom has been recognised in KPMG’s 2016 Fintech 100, being in the Top 10 companies using technology to drive disruption globally within the financial services industry.