Atom Expands First Class Team With New Appointment

30 April 2014

Atom bank has further strengthened its senior management team with the appointment of Stewart Bromley as Human Resources Director. Stewart joins from Breakthrough Arts Limited, his own independent coaching and consulting practice, where he has worked with leading UK financial services brands to transform their digital capabilities and improve their digital customer experience.

Working together with Anthony Thomson, founder and the first chairman of Metro Bank and Mark Mullen, former CEO of first direct, to launch the UK’s first real alternative to the established banks, Stewart will bring his expertise in human resources and digital customer engagement to help create a smarter customer journey for Atom bank customers.

Stewart has 10 years financial services experience under his belt, including six years at first direct and HSBC where he pioneered the development of People Experience across both first direct and HSBC Direct to achieve record employee engagement levels. He went on to create the first Digital Centre of Excellence for HSBC Group globally, which he led for three years and was accountable for all aspects of Digital for the HSBC’s Retail businesses in the UK.

Anthony Thomson, chairman of Atom said: “We are committed to creating a first class team who have a passion for people and we see Stewart’s involvement as key to this. He has an excellent track record in consumer engagement and his unique mix of skills and expertise will be a huge asset to Atom. His previous work with organisations to transform both their employee and their digital customer experience will be invaluable and we are delighted to have him on board.”

For more info contact: Edward Twiddy | Chief Operating and Innovation Officer | E: Atom is the trading name of Crossco (1337) plc, a company registered in England and Wales with company number 08632552.

Editors notes:

Atom isn’t yet a bank, but we’d like to be. So we’re applying to the Prudential Regulation Authority (PRA) and Financial Conduct Authority (FCA) to become one.

Founded a year ago and based in the City of Durham, we have a growing team of people drawn from across the country working with local and national partners in the UK to help bring pioneering technology to Europe for the first time. We are building the UK’s first bank designed specifically for mobile digital technologies offering all day, every day banking and a very efficient cost model.

We have a highly experienced executive team, led by CEO Mark Mullen who has 25 years’ experience in commercial and retail banking and was previously CEO at the multi-award winning telephone and internet bank, first direct. He is supported by Dave McCarthy, Edward Twiddy, Stewart Bromley, Lisa Wood, Craig Iley, Rachel McLauchlen, Brian Seal, Andy Givens, Paul Hanks and Richard Baker – a senior team drawn from across the financial services and related industries.

We have a strong non-exec board; our Chairman Anthony Thomson was founder and former Chairman at Metro Bank. He is also Chairman of the Financial Services Forum, the UK’s leading membership organisation for senior FS industry executives and Chairman of the National Skills Academy for Financial Services, a national charity. Anthony is joined by non-executive directors Bridget Rosewell OBE, Patricia Jackson, John Deane and Jon Hogan.